About the Smokefree Action Coalition

The Smokefree Action Coalition (SFAC) is a group of over 300 organisations across the UK committed to ending smoking. The Coalition is coordinated by Action on Smoking and Health (ASH).

The SFAC’s geographical remit is England for devolved matters such as health, and UK-wide for reserved matters such as tax and illegal tobacco.

In the UK we work with our sister organisations, ASH Scotland, ASH Wales and ASH Northern Ireland, all of whom are members of the SFAC. Internationally we work with the Smokefree Partnership and the Framework Convention Alliance to support implementation of the WHO Framework Convention on Tobacco Control.

Our ambition is to end smoking by 2030 and make smoking history for our children. 

This ambition was adopted by the Government in its 2019 Prevention Green Paper. The Government has now committed to publish a new 2021 Tobacco Control Plan to deliver the Smokefree 2030 ambition.

The SFAC is campaigning to ensure that the Government delivers on its ambition for England to be smokefree by 2030. Click here to learn more about the campaign and how you can play a part.

We are delighted that the Government has committed to publishing a new Tobacco Control Plan to deliver the ambition of making England smokefree by 2030. This was a key recommendation in the SFAC’s Roadmap to a Smokefree 2030. The Plan is under development and due to be published later in 2021.

The latest report from the APPG on Smoking and Health sets out the measures needed to deliver on the smokefree 2030 ambition. Now we need to ensure that these measures are included in the forthcoming Tobacco Control Plan. To help us do that we ask you to join leading health organisations in endorsing the APPG’s report and recommendations.

These recommendations focus on what is needed to achieve the smokefree 2030 vision of reducing smoking rates to below 5% for all groups in society. We are calling on the Government to:

  • Legislate to make tobacco manufacturers pay for a Smokefree 2030 Fund to bring an end to smoking
  • Take our place on the world stage as a global leader in tobacco control
    Set interim targets for 2025 and update the strategy if we are not on track to a Smokefree 2030 by then
  • Deliver anti-smoking behaviour change campaigns targeted at routine & manual and unemployed smokers (C2DE)
  • Ensure all smokers are advised to quit at least once annually and given opt-out referral to stop smoking services
  • Target support to give additional help to those living in social housing or with mental health conditions, who have high rates of smoking
  • Ensure all pregnant smokers are given financial incentives to quit in addition to smoking cessation support
  • Fund regional programmes to reduce the use of illicit tobacco in deprived communities
  • Legislate to put health warnings on individual cigarettes, quit messaging on pack inserts and close other loopholes in existing regulations
  • Reduce the appeal and availability of e-cigarettes and other nicotine products to children
  • Make the route to medicinal licensing fit for purpose to allow e-cigarettes to be authorised for NHS prescription
  • Consult on raising the age of sale for tobacco from 18 to 21